Google Analytics can track any marketing initiative that drives traffic to your website.
Help Article: Tracking Campaigns in Google Analytics
This tool is sponsored by Angelfish Software
You can re-use GA Campaign Variables in Angelfish
Step 1: Enter the URL of your website or landing page.
Website URL: | * |
e.g. https://www.mysite.com |
Step 2: Fill in the campaign details below. Fields with * are required.
Campaign Source: | * | describes website or location of ad |
Campaign Medium: | * | marketing medium: cpc, email, banner |
Campaign Name: | * | name of campaign, product, or initiative |
Campaign Content: | used to differentiate links on the same page | |
Campaign Term: | bid term/phrase, used for CPC ads |
Step 3: or
Additional Information
Campaign Source: | Required. Use utm_source to identify a search engine, newsletter name, or other source. |
Campaign Medium: | Required. The medium describe the type of promotion, e.g. email, banner, cpc, social. |
Campaign Name: | The Campaign variable lets you group multiple promotional efforts into one initiative. |
Campaign Content: | Used for A/B testing and content-targeted ads. Use utm_content to differentiate ads or links that point to the same URL. |
Campaign Term: | Used for keyword analysis. Enter the term you wish to see associated with a campaign, or use dynamic keyword insertion in AdWords to have the term automatically inserted: utm_term={keyword} |
Next Steps
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